Brian Kurtz
Brian’s email is “T-Rex” and besides the humor, there’s a lot of truth in that handle. He’s the only person I know with enough “juice” to get me, Dan Kennedy, Jay Abraham, Gary Bencivenga, and Greg Renker all in the same place at the same time. The one-time-only event Brian put on last year – “Titan’s of Direct Response” – was easily the best conference on direct response advertising in the last ten years, maybe ever.
Brian moves numbers that other entrepreneurs can only dream about. Working with direct marketing legend and mentor Marty Edelston, he was responsible for billions of dollars in sales – real “the cash register rang” sales – for Boardroom and Bottom Line.
Though he cut his teeth in the tough-as-nails world of direct mail, Brian also mastered the infomerical format (to the tune of hundreds of millions of dollars in sales) and is completely fluent in Internet too.
Everybody talks about multi-channel marketing. Notice that I said “talks.” I know very few who actually do it successfully and there’s practically no one who can accurately say they’ve done well over $100,000,000 in sales in three different channels – direct mail, TV and Internet. When you get a chance to listen to what someone like Brian has to say, definitely take it.
This call with Brian Kurtz was available for free download to all subscribers to the Mike Memorial list from November 20 to November 23. It is now in the permanent archive of the Mike Memorial series. A contribution of $495 or more gives you permanent access to this interview – and all the interviews in the series.
If you have not opted-in to the announcement list to receive updates on when these interviews will be made available for free, you can do that here:
Opt-in here: http://www.thesystemseminar.com/viewfromthetop/
“How to master all media – and why you should”
This call will be of special interest to you if you want to:
1. Make a lot more money…it’s really that simple: More media, more money. Dependence on one media, less money.
2. Enjoy a much more stable business. The Internet is great, but if you’re Internet-only, watch out.
3. Leave your competitors in the dust. Odds are very good that your Internet-only competitors will NEVER figure out what we’re going to share on this call.
In our call last week with Doberman Dan, we covered an elegantly simple and very powerful way to get high quality leads from sources other than the Internet.
I surely hope you took advantage of it and downloaded it when it was available. If not, it’s locked away in the archive for donors at the $295 level.
(Note: We will be raising the donor minimum for access to archive to $495 in ten days. So if you’d like a big bargain now is the time to take care of your contribution to the Mike Marshall Family Fund before it gets considerably more expensive to do so.)
If you did miss the call with Doberman Dan, this call with Brian Kurtz is your second chance to get into this very important, but rarely discussed topic.
Our guest on today’s call is one of a small handful of people on the planet who has generated over $100 million in sales each online, in the mail and on TV.
He did it while operating as the right hand man to direct marketing legend Marty Edelston. Marty had the ideas and Brian handled the “where the rubber meets the road” details.
Brian knows a ton of theory to be sure, but you don’t put points like this on the scoreboard with theory alone. You’ve got to be someone who knows how to implement.
After thirty years doing things in direct response that most of the Internet “gurus” can only dream of, Brian has started sharing what he’s learned.
If you’ve got $25,000, you can join his Mastermind Group for intensely ambitious direct response-oriented business owners.
If not, you can get an awful lot of practical insight into marketing from this uniquely experienced “top gun” master of all media on this free call…that we are offering as a fundraiser for the family of Mike Marshall.
This call with Brian Kurtz was available for free download to all subscribers to the Mike Memorial list from November 20 to November 23. It is now in the permanent archive of the Mike Memorial series. A contribution of $495 or more gives you permanent access to this interview – and all the interviews in the series.
If you have not opted-in to the announcement list to receive updates on when these interviews will be made available for free, you can do that here:
Opt-in here: http://www.thesystemseminar.com/viewfromthetop/